Building Brands that Connect Through the Heart
After climbing to the top of the marketing world with Jollibee, TNT, and Unilever, what’s next for Francis Flores? Now he wants to take the PICKUP COFFEE brand global. In a London airport, waiting for a delayed flight, Francis Flores encountered his a-ha moment. It would serve as his guiding principle for his entire career in marketing, one that would lead him from a career in Unilever to take the Jollibee brand to worldwide fame. Flores asked himself, “How can I give back as a marketer?” From that day forward, Flores devoted his considerable marketing gifts to helping local brands go..
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