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digital marketing

Marketing

What Is the Future of Digital Marketing in the Philippines? And How Can Marketers Stay Ahead?

By Vince Sales
Marketing Cover

Slay Digital Marketing with Data-Driven Precision: 6 Lessons From DMAP President Miko David

By Vince Sales
Marketing Cover

Leveraging the Power of Emerging Media: 6 Ways Digital Marketers Can Harness the Explosive Growth of Podcasts

By Vince Sales
Marketing Cover

What’s Next in Digital Marketing?

By Vincent Sales
Marketing Cover

The Art of Creativity in Digital Advertising

By Vincent Sales
Business 101
A recent study sheds light on how Filipino Gen Z discovers and learns more about new products. They now make up 38% of the country's population.

Latest Gen Z Insights: How They Discover Products Online

By Bella Javier Liamzon
Marketing
The Business Manual takes a closer look at Digital Marketing Trends for 2024 according to some of the top marketing research companies.

5 Digital Marketing Trends for 2024 that Marketers Need to Know

By Vincent Sales
Best Practices
When done right, employee-generated content (EGC) can convey a brand's authenticity to the audience while encouraging employee engagement as well.

EGC 101: How to Make the Most of Employee-Generated Content

By Bella Javier Liamzon
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