Learn How to Do Business Digitally in PH Digicon 2022

Boundless opportunities await attendees as PH Digicon 2022 will feature a coming-together of industry experts, thought leaders, and international decision-makers.

The emergence of digital transformation has prompted many businesses to integrate this into their respective business models. Not only do these technological advancements make them more relevant in the modern landscape, but the advancement and innovations that they come with give them an edge over other businesses.

But business owners and aspiring entrepreneurs who are unsure about where to start (or would like to improve on their digital business model) can learn all these and more in this year’s Philippine Digital convention.

Established in 2014 by PLDT Enterprise—the B2B arm of PLDT, Inc. (PLDT)—the Philippine Digital convention (PH Digicon) is a medium in which global industry mavens, thought leaders, and pioneers in technology come together to help drive technological enablement among enterprises throughout the country and region.

PLDT Chairman Manuel “Manny” Pangilinan during the PH Digion Press Conference

A Coming-Together of Business Owners and Thought Leaders

Since its inception, the PH Digicon has attracted C-level executives, business owners, and key decision-makers through its ground-breaking technology insights, exhibitions, and live demonstrations from esteemed business influencers and experts from all over the world. Its immense popularity has thus made it into the Philippines’ biggest and most prestigious digital thought leadership event.

This year is no different. The 2022 PH Digicon carries the theme “BOUNDLESS”—now bigger, bolder, and boundless this 2022 after two years of being held virtually in the pandemic. Set to take place on October 27 to 28, 2022, BOUNDLESS: Philippine Digital Convention 2022 will simultaneously be held at the Mariott Grand Ballroom and will also be broadcasted live to a virtual platform.

“The 2022 theme ‘Boundless’ is a battle cry for enterprises to evolve in their operations in order to fully embrace the bountiful opportunities and possibilities of full digital adoption,” the company said in a statement.

The hybrid event is poised to attract more than 10,000 delegates from around the world in its two-day run.

The PH Digicon 2022 press conference gave media representatives a glimpse of what to expect.

A Teaser of What’s to Come

To kickstart this year’s PH Digicon—the country’s most prestigious and one of the most sought-after
thought leadership events in the Asia-Pacific Region—a media launch was held in order to relay the event’s key message of transforming businesses in response to the challenges brought about by the pandemic.

Held at the Smart Tower in Makati City—paired with simultaneous live streaming via Cisco Webex—the press conference was graced by PLDT Group Chairman Manuel V. Pangilinan along with other PLDT and Smart executives: President and CEO Al S. Panlilio; Chief Commercial and Information Advisor Noel C. Lorenzana; SVP and Head of Enterprise and International Business Groups Jojo G. Gendrano; and ePLDT President and CEO Viboy S. Genuino.

Other key business leaders present include Nokia PH Country Head Carlos Reyes; Cisco PH Managing
Director Zaza Soriano-Nicart, FiberHome Marketing Director Spark Zhang; Palo Alto Networks PH Country Systems Engineering Manager Jobert David; and Google Cloud PH & VN Country Manager Malis Selamat with PLDT Group’s Cathy Y. Yang moderating the event.

“At long last, after two years of the pandemic, we are excited and are all looking forward to seeing and connecting with familiar and new faces in this hybrid, limited in-person Philippine Digicon,” says Jojo Gendrano.

“As you know, Digicon is always a highly-anticipated event among brands, entrepreneurs, and business leaders. And we are very happy to bring it back thanks to our partners Nokia, Cisco, FiberHome, Palo Alto Networks, and Google Cloud,” he adds.

SVP and Head of Enterprise and International Business Groups Jojo G. Gendrano
Key business leaders and sponsors graced the PH Digicon 2022 Press Conference.

PH Digicon 2022: What to Expect

In its 8-year run, the PH Digicon is known for inviting top-tier international celebrity speakers like award-winning actress and founder and CEO of goop, Gwyneth Paltrow in 2020, and Academy Award-winning actress, producer, and entrepreneur Charlize Theron in 2021.

Keeping up with tradition, this year’s conference, however, will be headlined by NBA Hall of Famer, philanthropist, and businessman Earvin “Magic” Johnson. He will speak about his unique experiences of keeping businesses relevant in this era of digital transformation, along with taking on the unique challenges that many entrepreneurs face today.

What’s more, the plenary sessions will feature high-level keynote presentations, panel discussions, and insight sharing from the convention’s headline speakers, including PLDT’s top executives like Pangilinan, Panlilio, and Gendrano as well as a Women Power Panel with DENR Secretary Toni Yulo-Loyzaga; Summit Media’s Lisa Y Gokongwei-Cheng; Shell companies PH’s Lorelie Quiambao-Osial; and LANDBANK’s Cecilia Borromeo, among others.

Delegates can also expect a Tech Leadership Forum, where top technology trends and industry advancements will be showcased by experts like Nokia’s Ezer Alshech; Cisco’s Lawrence Ballestrin; FiberHome’s Musa Bai; Palo Alto Networks’ Beng Yeow O and Google Cloud’s Tony Low. And to cap off the event, attendees are treated to a live performance by Ely Buendia.

“The 2022 theme ‘Boundless’ is a battle cry for enterprises to evolve in their operations in order to fully embrace the bountiful opportunities and possibilities of full digital adoption,” the company said in a statement.

Photos from PLDT Enterprises

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For more information on BOUNDLESS: Philippine Digital Convention 2022, visit https://pldtenterprise.com/.

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