Resumes usually follow a certain format and structure, but with job hunting season afoot, should you send the same thing to every company you are applying for? 

Did you know that according to a study done by JobStreet, a Human Resources (HR) staff takes only 30 seconds to review each resume? That’s a very, very short amount of time—which means that resumes that do not stand out risk being set aside. What's more, given the numerous applications that companies get on a daily basis, chances are, they have a keen eye for copy-pasted and clichéd documents. 

So how can you make sure that your resume stands out? While we at The Business Manual have previously written about the dos and don’ts of writing a resume, there is one question that we have yet to answer: should you customize your resume with every job application you make? 

The answer to that? Yes, you should. And here's why. 

Tailoring Your Resume to Fit the Company

Just as all companies and employers are different, their requirements vary. After all, each company runs differently and has its own needs, objectives, and values. These are the things you need to highlight in your resume to get the job.

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