Shakey’s Group Eyes Daily Store Opening, Overseas Expansion

The Po family-led company plans to expand into countries like Laos and Taiwan.

Shakey’s Pizza Asia Ventures Inc. is preparing for significant growth, with expansion plans lined up across its portfolio of brands in the coming months.

The Po family-led company currently has Shakey’s Pizza, Potato Corner, Peri-Peri Charcoal Chicken and Sauce Bar, R&B Milk Tea, and Project Pie in its portfolio. 

Plans include the opening of more stores locally as well as the possible expansion to other Asian nations. 

One Store a Day Goal 

Specifically, the company is looking to open one store a day this year across its different brands. As of writing, its different brands now have 2,619 stores both locally and internationally; 478 of these stores were opened just last year. For 2025, the goal is to open 420 stores. 

Shakey’s Pizza Asia Ventures Inc. President and CEO Vicente Gregorio said that they are “on track” towards achieving the goal during an online press conference . 

To finance the opening of more stores this year, the company intends to recycle last year’s income, said Shakey’s Pizza Asia Ventures Inc. Chairman Christopher Po .

According to a report, the company had a net income of Php1.2 billion in 2024. 

“Our net income last year was a little over a billion, Php1.2 billion,” said Po. “But our capex this year is also a billion. We’re definitely in investment mode.”

Expansion to Other Countries

Apart from plans to open one store per day for the rest of 2025, the company is also working towards bringing its brands to more countries in Asia. 

The group is already present in 15 markets outside the Philippines, including Malaysia and Thailand. A separate report notes that the international segment contributes around 20% of the company’s systemwide sales.

It is now looking to expand to Taiwan and Laos, particularly for Potato Corner.

“We are excited about the potential of our international division,” said Gregorio. “Still an investment mode, but the potential of one of our brands, Potato Corner, has already been proven.” 

For Po, the expansion plans allow the company to diversify geographically. 

“Now we won’t be totally reliant on the Philippine market and we will be able to take advantage of growth opportunities in other parts of the world,” Po explained. 

“The peso can be volatile, he added. “So certain times it’s also good to have non-peso related revenues. It’s quite strategic for us.”