Lhoopa’s AI Model Drives 2.5x Growth, Bringing More Filipinos Home
Lhoopa aims to solve the affordable housing deficit in the Philippines, projected to reach 22 million by 2040.
Amid a growing housing crisis in the Philippines, property startup Lhoopa has achieved a 2.5-fold increase in affordable home sales in the first half of 2025 compared to the same period last year. As a result, 7,000 low- to middle-income Filipinos across 64 cities now have a place to call home—many for the first time7,000 low-to-middle-income Filipinos across 64 cities achieving homeownership, many for the first time.
An Innovative Approach to Affordable Housing
Founded in 2018, Lhoopa employs artificial intelligence to streamline the home-buying process. Its platform offers tools for land assessment, real-time supply-demand matching, and integrates a network of decentralized contractors, brokers, and agents. Through mobile applications, partners can manage property listings, oversee construction, and handle legal documentation and payments. Buyers also receive support with loan applications, making the path to homeownership more accessible.
“Our technology and network bring together available properties, accessible financing options, and user-friendly tools that simplify each step of the homeownership process,” said CEO and Co-Founder Marco Caillot. “People need a straightforward and practical way to buy a home that doesn’t leave them guessing or overwhelmed. Lhoopa is here to support them through this journey from start to finish.”
Empowering Underserved Communities
Lhoopa’s impact is especially evident among Filipinos with an estimated monthly income of Php20,000 per month—a market segment often overlooked by traditional real estate systems. Seventy-five percent of Lhoopa’s clients had no other viable path to homeownership before discovering the platform.
Mario and Yhang, for instance, are visually impaired massage therapists who recently purchased their first home in Laguna through Lhoopa. Similarly, Jennifer, a church caretaker, now resides with her family in their own home in Cabanatuan.
“Malaking bagay yun samin na magkaroon ng sariling bahay [It’s a big deal for us to own a home],” Jennifer said in an interview. “Talagang masasabi mong maiinvest mo sa pamilya mo, mabibigay mo sa anak mo [This is an investment for your family, something you can pass on to your children].”
Strategic Funding and Expansion
To support its mission, Lhoopa secured $80 million in funding in 2024, comprising $20 million in equity and $60 million in debt facilities. Investors include the International Finance Corporation (IFC), Wavemaker Partners, Pavilion Capital, and the Asian Development Bank (ADB). This capital infusion aims to expand Lhoopa’s operations within the Philippines and into other emerging markets, enhance its technological capabilities, and launch green housing options.
“This funding marks a pivotal moment for Lhoopa as we scale our operations to meet the growing demand for affordable housing in Southeast Asia,” said Caillot. “Our dream is to create a much-needed paradigm shift in real estate.”
Anticipating the Next Chapter
Looking ahead, Lhoopa is setting its sights on delivering 4,000 affordable homes annually by 2025—and doubling that number to 8,000 by 2028.
With the country’s affordable housing backlog projected to soar to 22 million by 2040, Lhoopa’s tech-enabled approach presents a scalable, forward-thinking solution to a deepening national crisis.
As it continues to grow and evolve, Lhoopa is proving that with innovation and the right partnerships, homeownership can become a reality for thousands of Filipinos who have long been priced out of the market.
