Embracing a New Age of Technology: 6 Ways for Businesses to Responsibly Use AI
Many people use AI tools like ChatGPT to run their businesses and make their jobs easier. With the massive potential it has, it’s important to learn how to use it responsibly.
According to statistics, about 27% of Americans say that they interact with Artificial Intelligence (AI) at least several times a day, while about 28% claim that they use it often times a week. Moreover, a separate study shows that around 61% of employees say that AI has helped improve their productivity.
Britannica defines Artificial Intelligence (AI) as “the ability of a digital computer or computer-controlled robot to perform tasks commonly associated with intelligent beings.” And because of its ease and convenience, some employees and companies have integrated AI into their day-to-day operations in order to make use of its potential.
While AI shows a lot of potential, it also poses a lot of risks—including the threat of job losses. In fact, data states that around 85 million jobs are expected to be lost due to automation between 2020 and 2025. Why? Because there can be fewer work opportunities for people as AI continues to be smarter. With that, people will need to upskill so they can learn how to keep up with this technology.
If used properly, AI won’t replace people and their skills. Here are some ways businesses can make use of AI tools like ChatGPT and Bard…responsibly.
6 Ways That Businesses Can Responsibly Use AI
Automate Tasks
AI can be used to automate routine tasks so that employees can take up other tasks. One example includes how businesses can use AI to answer customer inquiries in the form of canned responses—or simply, pre-defined responses to common questions.
This can be made by using AI to power auto-replies on websites and social media with the help of chatbots. And while this helps with frequently asked questions (FAQs), employees will still need to attend to inquiries that require more attention or special cases.
Recommend Systems
AI can also be used to interpret data, spot occurring trends, and assess user behaviors. This can be helpful for e-commerce businesses, given that it can be used to recommend the best products and items based on the customers’ browsing histories.
How is this possible? The technology pulls data from user activities (searches, clicks, and purchases), then calculates which similar items can be recommended. An example of how this works well is how platforms like Netflix, Spotify, and YouTube can recommend films, songs, or videos that are related to what niche the audience has decided to view. This also applies to how e-commerce platforms recommend similar products.
Generate Ideas
Businesses can count on AI when they’re brainstorming for projects or other possible activity ideas. By using tools like ChatGPT and sending the right prompts, companies can receive suggestions that can be helpful to what the business needs. This can be used to draft business proposals and documents.
The answers generated by tools like ChatGPT can be really helpful when used as a guide. It is, however, not advisable to be copied as is—rather, it can be used as inspiration for business ideas or as a guide. This means that fact-checking is still a must when using it for this purpose.
Copying and pasting from ChatGPT is highly discouraged since it counts as plagiarism. Doing so will also affect your search engine rankings drastically. Why? Because ChatGPT and other AI tools are just heavily dependent on the information that’s available on the internet.
Translate Into Different Languages
Globalization allows brands to have a wider reach and reach a wider audience. With AI tools like ChatGPT, people can easily translate web content or text in a span of a few minutes. This can be a helpful tool for content creation, sending emails, or making marketing materials. Moreover, ChatGPT can also be a helpful tool to determine a certain language.
AI can also be a great asset for translating several entries at once to make the jobs of translators easier. Still, it will be best to have AI results double-checked for accuracy to be doubly sure.
Check Codes and Encode
One of the tasks that ChatGPT can do is generate code that will be interpreted by computers. This can be used by developers, programmers, and even software engineers who want to add additional features to their sites. In fact, this can be used to update the previous codes they have written.
Since codes are complicated to read manually, businesses can use ChatGPT to their advantage and can even use it to spot any errors in existing codes.
Summarize Content
Businesses can make the most out of AI to summarize chunks of text that they would need to interpret. These include long documents, speeches, interviews, studies, cases, and the like.
This helps employees avoid spending hours analyzing or summarizing content in order to find key points or needed information. Moreover, businesses can make the most out of this AI function, as it will make searching for valuable insights much easier for them.
Making the Most Out of AI
Given the fact that AI is predicted to stay for a long time, businesses should eventually learn how to adapt it to their practices so that they won’t be left behind. Still, this doesn’t imply that jobs will be lost because of AI since ultimately, people are also the ones to control and use it. What’s more, AI has its limitations, as there are some tasks that the program still cannot do.
With AI, managing businesses and doing day-to-day will be made easier—given the ease and convenience that this technology provides. Just make sure to use AI responsibly by being mindful of the content it generates and understanding its limitations, regardless of what industry may need it.